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Scoot Henderson and Puma are a game changer

Welcome to Layup Lines, our daily NBA newsletter, where we’ll get you up to date on today’s action, from what to watch to bets to place. Subscribe here to get it delivered to your mailbox every day.

Which is good, family. It’s Sykes here again to warm you up with Layup Lines. Let’s start with a quick word about Skoot Henderson.

Many of you probably haven’t heard this name yet. He’s the guy who signed the first multi-year contract with G League Ignite at 17. This dude is a five-star prospect who went straight to the pros in high school.

Now he has a deal with Puma.

The brand has officially announced its endorsement deal with Henderson on Tuesday. The seven-figure, multi-year deal is the richest promotional deal ever signed by an undrafted player. according to Athletic Shams Charania.

This deal will almost certainly change the landscape of the basketball world in several ways.

First, with LaMelo Ball and Scoot Henderson, Puma could have two of the most interesting under-23 players in the NBA by the start of next season. This is a huge deal.

But second, and more importantly, Henderson making this deal shows us just how viable the G-League is for high school prospects.

The blow to the league has always been that players don’t sell well enough. After all, the NCAA is a better known organization than the G League. And now that NIL deals are a reality, you’ll probably have a better chance of making money from your college likeness than you did in the NBA G League.

This certainly rings true in many cases. But Henderson just proved that the G League is not a zero-sum game. His deal is huge and probably bigger than most NIL checks.

A lot of that has to do with Henderson’s talent – he has the potential to be the No. 1 pick. But it’s clear the opportunity is there nonetheless. Players will see this and try to take advantage of it.

So don’t be surprised if very, very soon we see even more players choosing the Henderson path.

tip

A few new NBA products from the USA TODAY Sports network.

The NBA draft is only 8 days away. This is a great time for you to start cramming and hope that your favorite team gets a good result. There is no one better than our Brian Culbroski to catch up with you.

Brian had an interview with Jaylin (not JALEN) Williams today and asked him about a number of things, from why he takes so many charges to play Eric Musselman in Arkansas to who is in this draft class something with the same name as his.

But what struck me the most was his response when Brian asked how much he watches movies.

“Every day! I shouldn’t say this, but in college I watched movies in class. But on my way back from the games, if I couldn’t get the movie yet, I studied the score. I always watch the games. I always had to watch the game at least once before bed, just to see what I could do better and see what the team could do better. We watched a movie before practice. It added to what I did myself.”

No wonder this guy takes on so many charges.

Shootout

“I could watch Boban Marjanovic blocking those punches from eight-year-olds all day long.

Here are 6 players who could potentially be traded on NBA Draft Day. Everything can go crazy, all of you.

— Speaking of the draft, Paolo Banchero, no way. out of the Rockets at number 3.

— 76ers trying to trade all.

It’s a wrap guys! Can’t wait for basketball tomorrow. Let’s hope it’s good.

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