Potential Roku-Netflix partnership makes sense in 2022

Analysts suggest that the Roku-Netflix partnership is likely to be much more attractive right now than it was in 2009 (when they split) due to the very different streaming environment that 2022 is creating. They add that the only downfall will be for Roku, which could potentially lose other partnerships.

Last week there were rumors about a potential partnership between Roku and Netflix. These rumors were mostly in response to the sharp drop in Roku’s stock price due to falling demand for streaming devices.

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