Financial Review: Netflix (NASDAQ:NFLX) and Redbox Entertainment (NASDAQ:RDBX)

Netflix (NASDAQ: NFLXGet rated) and Redbox Entertainment (NASDAQ: RDBXGet rated) are consumer discretionary companies, but which one is better for investment? We will compare the two companies based on their earnings, profitability, dividends, analyst recommendations, valuation, risk, and institutional ownership.

Analyst ratings

This is a breakdown of current recommendations and price targets for Netflix and Redbox Entertainment, as reported by MarketBeat.

Sell ​​Ratings Keep ratings Buy ratings Strong buy ratings Rating Score
Netflix 6 23 ten 0 2.10
Redbox Entertainment one 2 one 0 2.00

Netflix currently has an agreed price target of $351.87, indicating 100.48% upside potential. Redbox Entertainment has a consensus price target of 7.00, indicating a potential downgrade of 41.72%. Given Netflix’s stronger consensus rating and higher possible upside potential, analysts clearly see Netflix as more favorable than Redbox Entertainment.

Risk and volatility

Netflix’s beta is 1.28, which means its stock price is 28% more volatile than the S&P 500. In comparison, Redbox Entertainment has a beta of -2.96, which means its stock price is 396% less volatile than the S&P 500.

Valuation and profit

This table compares Netflix and Redbox Entertainment total revenue, earnings per share (EPS) and valuation.

Gross income Price/sale ratio Net profit Earnings per share Price/earnings ratio
Netflix $29.70 billion 2.63 $5.12 billion $11.02 15.93
Redbox Entertainment $288.54 million 1.89 -112.79 million dollars N/A N/A

Netflix has higher revenue and profit than Redbox Entertainment.


This table compares Netflix and Redbox Entertainment net income, return on equity and return on assets.

net margin Return on equity Return on assets
Netflix 16.47% 32.01% 11.53%
Redbox Entertainment N/A N/A -59.93%

Institutional and insider ownership

Netflix is ​​81.0% owned by institutional investors. Netflix is ​​2.4% owned by company insiders. Strong institutional ownership is a sign that endowments, hedge funds and high net worth managers believe stocks will outperform the market in the long run.


Netflix outperforms Redbox Entertainment on 12 out of 12 factors compared between the two stocks.

Netflix company profile (Get rated)

Netflix Inc. provides entertainment services. It offers TV series, documentaries, feature films, and mobile games in a variety of genres and languages. The company provides members with the ability to stream content through a variety of Internet-connected devices, including televisions, digital video players, set-top boxes, and mobile devices. It also provides mail-order DVD membership services in the United States. The company has about 222 million paying members in 190 countries. Netflix Inc. was incorporated in 1997 and is headquartered in Los Gatos, California.

Redbox Entertainment Company Profile (Get rated)

Redbox Entertainment Inc. operates a chain of self-service kiosks in the United States. It operates a network of approximately 38,000 self-service kiosks where consumers can rent or purchase new DVDs and Blu-ray discs. The company provides services for the installation, sale and repair of kiosks to other businesses. It also produces, acquires, and distributes films through its film distribution label, Redbox Entertainment, LLC, providing the rights to films featuring talented people distributed through the company’s services as well as through third-party digital services. In addition, the company offers transactional and ad-supported digital streaming services, including Redbox On Demand, a transactional service that provides digital rental or purchase of new releases and catalogs of film and TV content; Redbox Free On Demand, an ad-supported service that provides free on-demand movies and TV shows; and Redbox Free Live TV, an ad-supported TV service with access to approximately 100 linear channels. The company is based in Oakbrook Terrace, Illinois.

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